The social applications trend is moving towards socializing around common interests and geographic locations rather than just people. This made two guys believe that they can take social networking applications to a next level. They said “why don’t we link the online and the offline worlds and build a social place where people can virtually leave posts and stories on any object or place – online or offline – instead of just posting things about them on websites. These stories can stay there forever and can travel from one person to another”. Those guys developed a social application for that purpose and named it “Yadget”.